Tourism in Iceland has grown considerably in recent years. It has surpassed the fishing industry and is now the main generator of foreign revenue for Iceland. In just a few years, tourism has changed from being a low-key seasonal activity operating mostly over the summer months (June-July-August) to a very successful all-year industry. Today there are many companies offering a great variety of tours ranging from sightseeing day trips and excursions to multi-day experiences into the wild.  Exploring the great outdoors is the adventure in Iceland.  Whale watching, glacier hiking, river rafting are some of the activities that have been developed over the years to make Iceland an exciting place to visit. In short, there is something for everyone.

Day-tripping and darkness

Summer in Iceland offers a gift of 24 hour daylight. This makes it possible to explore at any time of day. It is an unusual phenomenon which can be both wonderful and irritating, especially if you can’t sleep due to the light. Winter is almost the opposite with only a generous 4-hour light period.  Activities in winter are concentrated around the 11:00 – 16:00 time frame to make use of the short daylight hours.

Conscious tourism

Iceland’s popularity is definitely due to its magnificent nature, wide open spaces and stunning landscapes. The unique nature of Iceland includes volcanoes, mountains, lakes, glaciers, rivers, caves, black beaches and more. All of these together help to create life-time experiences and unforgettable memories, but please don’t forget that Iceland’s nature is pristine and fragile. Please walk on marked trails, throw rubbish in bins and drive on marked roads or trails. Practicing conscious tourism helps us all to contribute to minimizing the damage to nature caused by mass tourism.

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  • Seal Watching Hvammstangi

    North West Iceland +354 8979900 Website

    Seal Watching Hvammstangi offers boat trips from Hvammstangi around Miðfjörður and Húnaflói during the summer, giving you the opportunity to watch seals in their natural environment. Seal Waching boat tours are offered from 15. May until 30. September each year.

    Sailing & Sightseeing at Sea
  • Glacier Lagoon

    Glacier Lagoon offers exciting boat trips on Jökulsárlón Glacier lagoon in amphibian boats. During the excursion you sail among the huge icebergs in the picturesque scenery.

    Sailing & Sightseeing at Sea
  • Krauma

    Krauma is a nattural geothermal baths and spa at Deildartunguhver. Europe´s most powerful hot spring. The cold water comes from Ok, Iceland´s smallest glacier.

    Geothermal Nature Bath
  • Nauthólsvík Geothermal Beach

    Downtown Reykjavik Website

    At the bottom of the Öskjuhlíð hill, you can find the man-made beach at Nauthólsvík. Set within a 3.5 km walk from the town centre and only a 1.3 km walk from the Pearl.

    Swimming pools & Spas
  • Árbæjarlaug Pool

    Árbæjarlaug is located in the vicinity of Árbaer Open Air museum and is one of the suburban pools in Reykjavík that has very good facilities for children.

    Swimming pools & Spas
  • Breiðholtslaug Pool

    Icelanders love using the swimming pools as a way of relaxing and socializing. There are seven swimming pools in Reykjavik alone and almost every town in Iceland has a public swimming pool, each with its own character and features.

    Swimming pools & Spas
  • Glacier Tours Snæfellsjökull

    We offer memorable tours by snowcat and snowmobile to the top of the glacier Snæfellsjökull.

    Glacier Tours
  • Láki Tours – Grundarfjörður

    Láki Tours is a family-run whale watching company offering wonderful boats trips for whale watching, puffin tours and sea-angling trips. The company operates from three ports, Grundarfjörður, Ólafsvík and Hólmavík.

    Seaangling Birdwatching Whale Watching
  • Reykjavik Helicopters

    Downtown Reykjavik +354 589 1000 Website

    Reykjavik Helicopters is Iceland’s Premium Helicopter Tour Provider. The fleet is made up of the most modern and meticulously maintained helicopters on the market.

    Helecopter Tours
  • Seatours

    They offer tours to different islands and locations like The Westman Islands, Flatey Island, Brjánslækur, Stykkishólmur.

    Sailing & Sightseeing at Sea
  • Laugar Spa – World Class

    Close to Downtown +354 553 0000 Website

    Laugar Spa is a first-class beauty and massage center where the best professionals take care of providing clients with good service and relaxation.

    Swimming pools & Spas
  • Láki Tours

    Whale watching adventures and puffin tours on Snæfellsnes. New trips from Hólmavík. Sightings of orcas, sperm whales and humpbacks as well as other species

    Seaangling Birdwatching Whale Watching
  • Grafarvogslaug Pool

    Icelanders love using the swimming pools as a way of relaxing and socializing. There are seven swimming pools in Reykjavik alone and almost every town in Iceland has a public swimming pool, each with its own character and features.

    Swimming pools & Spas
  • TripGuide Iceland

    Close to Downtown +354-519-3500 Website

    TripGuide Iceland offers a range of Tours & Activities with a Best Price Guarantee. TripGuide also offers a variety of rental car & transport options including airport transfers to and from Keflavik Airport.

    Land activities Water activities Air activities
  • Vesturbæjarlaug Pool

    Downtown Reykjavik +354 411 5150

    Vesturbæjarlaug is a neighbourhood pool, located within walking distance of the city centre, not far away from many of the tourist attractions. The pool has an outdoor pool and children’s pool, steam bath and sauna. 

    Swimming pools & Spas
  • Reykjavik Bike Tours & Bicycle Rental

    Downtown Reykjavik +354 694 8956 Website

    Reykjavik Bike Tours offers guided bicycle tours in Reykjavik and bicycle rental. We do scheduled tours and private tours and we have a large stock of bicycles of all sorts.

    Biking / Cycling / Segway
  • The Beer Spa

    North East Iceland +354 4142828 Website

    Bjórböðin Spa is a unique luxury beer spa owned by the microbrewery Kaldi in Árskógssandur, North east Iceland. Sit in a barrel of warm beer while sipping a cold one.

    Swimming pools & Spas

    Downtown Reykjavik +(354) 578 6200 Website

    Dive.is takes scuba divers and snorkelers from all over the world to some of Iceland’s and our planet’s most unique and amazing dive and snorkel sites since 1997.

    Diving & Snorkeling
  • Whale Watching Akureyri

    North East Iceland +354 497 1000 Website

    We represent Elding, Whale Safari and Ambassador in Akureyri, North Iceland. Our year-round tours are mainly focused on humpback whale whatching in Eyjafjörður, although cetacean such as minke whales, dolphins, porpoises and other bigger whales can be seen occasionally.

    Whale Watching
  • Sundhöll Reykjavíkur

    Downtown Reykjavik +354 411 5350 Website

    Icelanders love using the swimming pools as a way of relaxing and socializing. There are seven swimming pools in Reykjavik alone and almost every town in Iceland has a public swimming pool, each with its own character and features.

    Swimming pools & Spas
  • Sundlaug Þorlákshafnar

    South Iceland 4803890

    One of the best swimming pool facilities in the South. Nice indoor activity pool for kids, new hot tubs outside and great water slides. The camping site is next to the swimming pool area.

    Swimming pools & Spas
  • Laugardalslaug Pool

    Close to Downtown +354 411 5100 Website

    Laugardalslaug is the ideal finish to an action-packed day out in Laugardalur. It has pools both indoors and outdoors, a large slide and a fun play area for children. For those who wish to relax, there are plenty of hot tubs, including a salt tub and a steam bath.

    Swimming pools & Spas
  • Miðgarður Spa

    Downtown Reykjavik +354 595 8560 Website

    Miðgarður spa is a beautifully designed spa that includes two large hot tubs, located both inside and outside in a secluded garden. A sauna, dressing rooms, treatment rooms and a fitness center are located in the spa. You can choose from a great selection of beauty treatments and massages therapies. Drinks can also be served in the spa.

    Swimming pools & Spas
  • Baðhúsið SPA

    Baðhúsið – SPA is situated on the ground floor of Gistihúsið – Lake Hotel Egilsstadir. It features a comfortable, indoor hot tub (40°C) and a mild sauna which combines the comforts of the steam room and the dry sauna.

    Swimming pools & Spas
  • Ísafold Spa

    Downtown Reykjavik +354 595 8535 Website

    Ísafold SPA is a luxurious wellness center equipped with a sauna and a large hot tub. A massage room is located in the spa which offers the possibility to enjoy a variety of relaxing massage treatments. Perfect for a group of friends that would like to spend quality time together in the most relaxing and cozy atmosphere.

  • Eldhestar

    Eldhestar provide horse riding tours from a unique location between volcanoes, rivers and the ocean only about 30 minutes drive from Reykjavik, in the heart of Iceland‘s south-western countryside.

    Horse Riding
  • The Icelandic Horse

    The Icelandic Horse is a horse rental which offers high quality services and has been top ranked on TripAdvisor from the start. Small family firm with licensed local tour guides on all tours.

    Horse Riding
  • Reykjavik Segway Tours

    Downtown Reykjavik +(354) 897 2790 Website

    Reykjavik Segway tours offers scheduled Segway tours in Reykjavik in summer and on demand all year.

    Biking / Cycling / Segway
  • Elding Whale Watching

    Downtown Reykjavik +(354) 519 5000 Website

    Elding Whale Watching offers the most talked-about whale watching and sea adventure tours in Iceland. With decades of experience, we provide responsible whale watching tours, year-round.

    Whale Watching
  • Reykjavik’s Swimming Pools

    Reykjavik Area Website

    Icelanders love using the swimming pools as a way of relaxing and socializing. There are seven swimming pools in Reykjavik alone and almost every town in Iceland has a public swimming pool, each with its own character and features.

    Swimming pools & Spas
  • Pólar Hestar

    North East Iceland +354 896 1879 Website

    Riding tours in Northern Iceland, where the mountains of Fjördur Peninsula meet the Arctic Sea many legends tell about hidden homelands of the elves.

    Horse Riding
  • Klébergslaug Pool

    Klébergs swimming pool is located in Kjalarnes,by the sea shore with a view out to the ocean. Close by are facilities for sea swimming for those who dare.

    Swimming pools & Spas
  • Into the Glacier

    Into the Glacier specializes in tours to Iceland‘s most significant new attraction, the man-made ice tunnel, located high on Iceland‘s second largest glacier Langjökull.

    Caving Glacier Tours Snowmobile Tours
  • Hreyfill Taxi

    Founded in 1943, Hreyfill Taxi is one of Iceland’s most respected taxi services. Besides providing comfort and convenient transportation around Reykjavik.

    Sightseeing Tours
  • Elding Adventure at Sea

    Downtown Reykjavik +354 519 5000 Website

    Elding is the original whale watching operator out of Reykjavík. We are a family owned company and offer the most talked-about whale watching and sea adventure tours in Iceland.

    Whale Watching Sailing & Sightseeing at Sea
  • Gentle Giants – Húsavík

    North East Iceland +354 464 1500 Website

    Gentle Giants offers whale watching on traditional Icelandic oak boats and modern RIB speedboats, as well as other exciting seafaring adventures like sea angling, bird watching and island excursions. We operate from Húsavík, "the Whale Capital of Iceland", in the north and have more than 150 years of family history in the bay.

    Birdwatching Whale Watching
  • Mývatn Nature Baths

    North East Iceland +354 464 4411 Website

    The Mývatn Nature Baths are the north’s answer to the Blue Lagoon in the south. The water contains a rich blend of minerals, silicates and micro-organisms, giving it the blue colour.

    Swimming pools & Spas
  • Special Tours

    Downtown Reykjavik +354 560 8800 Website

    Special Tours Wildlife Adventures offer Whale Watching tours, Puffin tours, Sea Angling, Northern Lights excursions as well as Reykjavík by sea cultural tours.

    Whale Watching Sailing & Sightseeing at Sea
  • Gateway to Iceland

    Reykjavik Area +(354) 534 4446

    Gateway to Iceland is an independent Tour Operator and Inbound Travel Agency, specializing in travel arrangements in Iceland for individuals and small groups.

    Sightseeing Tours Super Jeep Tours
  • Your Day Tours

    Downtown Reykjavik +354 770 4500

    Your Day Tours is a family owned company established in April 2015 by three brothers. They drive the Golden Circle and South Coast every day.

    Sightseeing Tours
  • MudShark Ecotours

    South Iceland +354 691-1849

    MudShark, an Icelandic tour company located in Hella, organizes short tours for travelers in South Iceland. MudShark is an environmentally friendly company.

    Hiking & Trekking Sightseeing Tours Super Jeep Tours

    Reykjavik Area +354 519 2727

    Trips is a fully licensed tour operator offering tours in Iceland. Our team consists of friendly and experienced drivers and guides who are as easygoing and flexible as they are dependable.

    Sightseeing Tours
  • Extreme Iceland

    Close to Downtown

    We are Extreme Iceland, a licensed Icelandic tour operator providing active holidays in Iceland. We offer you a wide range of activities, from Northern lights watching to Reykjavik tours, Ice cave tours, snorkeling, glacier hiking, whale watching, helicopter sightseeing, and many more.

    Land activities Water activities Air activities
  • Heydalur

    The West Fjords +354 456 4824

    Heydalur is an environmentally-friendly tourist service run by one family. Various activities such as horse riding, walking tours, fishing, and kayak trips are on offer.

    Land activities Water activities
  • Viking Horses

    Reykjavik Area +354 660 9590

    Viking Horses offer short horse riding tours in beautiful nature on the outskirts of Reykjavik.

    Horse Riding
  • Arctic Adventures

    Close to Downtown +354 562 7000

    Arctic Adventures is one of the biggest adventure tour operators in Iceland. They operate from the headquarters in Reykjavik but also have operation locations in the countryside.

    Land activities Water activities
  • Skorrahestar

    East Iceland +354 477 1736

    Skorrahestar is a family run horse rental which offers unforgettable horse riding tours through the amazing landscape of Norðfjörður.

    Horse Riding
  • Grindavík Swimming pool

    Reykjanes Peninsula +354 426 7555

    Grindavík Swimming pool includes two hot tubs, one with jet massage, cold tub, sauna, children's pool
    and a waterslide

    Swimming pools & Spas
  • VíkurHestar

    Reykjanes Peninsula +354 6912196

    Small horse rental in heart of Grindavík. We want you to experience the Icelandic horse and nature by riding in Grindavík.

    Horse Riding
  • Discover Iceland

    Downtown Reykjavik +354 519 0600

    Discover Iceland is a family-run tour operator which guarantees an amazing adventurous journey around the breathtaking spots of Iceland in the modified luxury 4x4 Off-Road Trucks.

    Land activities Water activities
  • Gray Line Iceland

    Downtown Reykjavik +354 540 1313

    Since 1910, Gray Line has been a trusted provider of traveler experiences and sightseeing tours in the world’s most sought after locations.

    Sightseeing Tours
  • Láki Tours Ólafsvík

    West Iceland +354 564 4808

    Láki Tours runs whale watching trips in summer from Ólafsvík. Sightings of orcas, sperm whales, dolphins and humpbacks are the main attraction.

  • Ice 1 Lux trips

    North East Iceland +354 823 7708

    Ice 1 lux trips focus on quality service and luxury day tours in small group or private tours. We focus on combined, nature, local food and treatment for your best experience of travel in Iceland all under professional service though your time.

    Tasting Tours Sightseeing Tours
  • Tröll Expeditions

    Downtown Reykjavik +354 519 5544

    Ever wish that you had a friend in every country to show you the secret spots, share the inside stories and venture off-the-beaten-path with? Tröll Expeditions is exactly that: your reliable friend and local expert in Iceland.

    Land activities Water activities
  • Reykjavík Sightseeing

    Downtown Reykjavik +354 497 5000

    Reykjavik Sightseeing is a leading operator of guided day tours in Reykjavik city and the southwest of Iceland. Reykjavik Sightseeing offers many popular day tours from Reykjavik.

    Tasting Tours Sightseeing Tours
  • Reykjavík Excursions

    Downtown Reykjavik +354 580 5400

    One of the largest tour operators in Iceland, offering a range of excellent tours and services for individuals and groups.

    Sightseeing Tours
  • Láki Tours Hólmavík

    The West Fjords +354 546 6808

    Láki Tours offers great whale watching tours from Hólmavík during the summer months.

    Whale Watching
  • Mountaineers of Iceland

    Close to Downtown +354 580 9900

    Mountaineers of Iceland is one of the largest snowmobile tour operators in Iceland but also operate a large fleet of specially designed glacier super trucks and super jeeps.

    Glacier Tours Super Jeep Tours Snowmobile Tours
  • Arctic Tours Iceland

    Reykjavik Area +354 775 6969

    Small family travel company. Private tours around Iceland for small groups.

    Sightseeing Tours Super Jeep Tours
  • SBA Norðurleið

    North East Iceland (+354) 5 500 700

    SBA – Nordurleid specialises in coach charter services and offers high-grade buses. The company also offers a variety of sightseeing tours from Akureyri.

    Sightseeing Tours
  • Hildibrand Hotel

    East Iceland +354 477 1950

    Hildibrand Hotel offers various activities in the area with a wonderful boat trip into the fjord where the possibility of seeing humpback whales.

  • North Ice

    Reykjavik Area +354 551 8800

    The company specializes in mountaineering, glacier and climbing tours all over Iceland. Our number one priority is small groups and personal trips so you can enjoy your experience better.

    Glacier Tours Hiking & Trekking Sightseeing Tours
  • Eagle Air Iceland

    Downtown Reykjavik +354 562 4200

    Eagle Air is an Icelandic airline with 38 years of flying experience in the fields of transport, tourism and emergency response.

    Airoplane Tours
  • Norðurflug Helicopter Tours

    Downtown Reykjavik +3545622500

    Norðurflug Helicopter Tours is both the largest and oldest helicopter company in Iceland.

    Helecopter Tours
  • Fjallhalla Adventurers

    South Iceland +354 696 6758

    Fjallhalla Adventurers is an adventure company focusing on small group tours with a variety of activities in and around Iceland. All the guides have been studying to become licensed hiking guides and have a minibus license.

    Caving Glacier Tours Hiking & Trekking Sightseeing Tours
  • Iceland Mountain Guides

    Reykjavik Area +354 587 9999

    Day & multi-day adventure tours for all skill levels.

    Glacier Tours Hiking & Trekking Sightseeing Tours
  • Geotravel Iceland

    North East Iceland +3544644442

    Geotravel Iceland offers guided tours from Lake Mývatn all year round. Experience the highlights of North Iceland with local guides. We are are a family run tour operator, founded by local rangers and guides that aim for sensible travel with minimal impact on the environment.

    Sightseeing Tours